FIRMNESS

The organism reduces its capacity to renovate the supporting skin structure over the ages, as a result of this process our skin will appear less tonic, compact and elastic. Fibroblasts are the cells designated to collagen synthesis (whose structure guarantees tone and compactness to the skin) and elastin (symbol of elasticity). Fundamental for skin hydration is hyaluronic acid, according to its ability to attract and hold huge water quantities, restoring and supporting skin tissue. By developing the production of these three elements it is possible to obtain a more compact, redensified and refilled skin.
 
KEY INGREDIENTS
Hyaluronic Acid:

glycosaminoglycan located in the dermis, it is part of the fundamental substance in which fibroblasts are submerged. Its structure is jelly and with the ability to call back and retain a great amount of water. In that way it fills the cavities of the dermis and gives firmness to the skin.

Collagen:
fibrous protein able to absorb huge water quantities; the application of collagen on the skin will protect from skin aging and will improve hydration.

Shea butter:
Shea tree derives from the sapotaceae family, spread in Africa. From its seeds, improperly called shea nuts, we get the shea butter with emollient, moisturizing and regenerating properties for the skin barrier. Thanks to the presence of a high percentage of unsaponifiable part, it is a precious natural anti-wrinkle and anti-ageing ingredient for face and body, able to give firmness and elasticity to the skin.

NMF:
Natural Moisturizing Factor. It is made up of several amino acids, urea and lactic acid (in the form of sodium salt), sugars and salts in low concentration; all of them are constituent elements of the water-soluble compound within the hydrolipidic film that covers the entire surface of the skin and are capable of retaining water in the horny layer, mantaining our skin naturally hydrated. The role of the NMF has been underrated for a long time, but its components are highly efficient humectants and allow an adequate hydration of the stratum corneum. Modern cosmetics considers necessary the use of this natural moisturizing complex in skin care products as its hydrosoluble structure makes its removal easy, mantaining its functional action.

Grapeseed oil:
is extracted from  grape seeds and possesses significant antioxidant properties due to the presence of polyphenols and polyunsaturated fatty acids. It protects the skin from free radicals, weathering and then from premature aging.

Vitamin A:
also known as retinol, protects cell membranes from free radical action especially in a combined action with vitamin E and it is fundamental for tropism. It enhances skin elasticity and thickness inducing the differentiation of epithelia and increasing cellular turnover.

Vitamin E:
also known as  tocopherol, it has an important antioxidant function and protects the body against the effects of free radicals and oxidative stress. Cell membrane contains lipids whose actions help to prevent oxidation. Tocopherol is a fat soluble vitamin well conveyed in the lipid composition of the skin as such, where it operates as a membrane stabilizer protecting the same against damage by free radicals. Vitamin E and A molecular complexes are particularly stable in cosmetic formulations, so that they’re definitely effective in anti-ageing treatments.

Centella asiatica:
commonly called “lawn tiger” too, is a small, herbaceous plant of the Apiacee family. Native to the Asian continent, it also grows in Australia and Africa, especially in damp and muddy areas. It is a characteristic plant that belongs to the Indian medical tradition. It possesses an eutrophic function towards the dermis and the perivascular connective of the capillaries in order to improve local microcirculation.

Leontopodium alpinum meristem cell culture:
Edelweiss or Leontopodium alpinum is a herbaceous plant of the Asteraceae family which grows spontaneously on mountain ranges from the Pyrenees and the Alps to the Himalayas. It inhibits collagenase by limiting the degradation of collagen and loss of skin tone.